The biggest problem that many bloggers are experincing is that their visitors don’t like their blog so much because the content is not too appealing for them. In other words, people read the content for at most 5 seconds before they hit the close or back button. Remember that if you are a blogger, it is your job to entertain your readers with your blog post. You have to make your writing interesting and entertaining so that they will be willing to come back to your blog again later. If you can’t make your content interesting, then nobody is going to become your loyal readers. Do you want to know how to write an interesting piece of content on your blog? Here are 7 simple ways to spice up your blog content and make it more interesting:
1. Your Topic Needs To Be Unique
You will not be able to make your content interesting if you don’t bring up a unique topic on your blog in the first place. If the topic is interesting to begin with, you will attract attention. It is guaranteed to work that way. So, it will start with the topic of your choice. The topic that you choose will determine how your audience will react toward your content. Try to talk about many things in different angles, and you will be able to create many unique blog posts that will get read over and over again.
2. Craft A Catchy Headline And Opening Paragraph
No doubt, your headline is the main attractor factor for your blog content. If you write an interesting content, and you don’t craft a catchy headline, then your content is dead. But, it doesn’t stop there. If people click on your headline, and they think that the first paragraph is so boring, then they will not read your content either. So, in order to hook your readers into reading your content, you need to craft a catchy headline as well as good opening paragraph.
3. Format Your Content Well
Structure your content so that it is easy to read. Don’t let big blocks of paragraphs to turn off your reader’s interest toward your content. If you want to make your content interesting, then you have to make it look interesting. The structure and formatting that you use for your content will determine whether it will be easy to read or not. And remember, people will not willing to spend their time reading your content if it has poor structure and formatting. In other words, use subheads, bullet points, and bold texts effectively.
4. Be Persuasive And Compelling
Writing content for your blog is like persuading people to listen to your ideas, and even better, to spread your ideas. If you write your blog content with a flat tone of voice, then people will not read your content enthusiastically. You need to give them a little touch of persuasion in order to compel them to keep reading, and think well about your ideas. When it comes to successful content, it is always the persuasive and compelling content that will get the upper hand.
5. Add Appealing Images
Images can enhance the experience of your readers when they read your content. Think about the magazines. Why are they so popular? That’s because the content within the magazine is always full of appealing images, which make the content more appealing to read. If you are given a choice between reading a magazine and reading an academic essay, which one will you prefer to read? Most people will choose the magazine over the academic essay. Why? That’s because it’s more interesting to read, with its many compelling images within the content. Your blog should behave the same way as those popular magazines.
6. Use Conversational Tone
Remember that your blog should be a platform for you to communicate with your readers. Yes, it should be the place for you to communicate and share your ideas with others. The keyword here is communicate. You can’t communicate with your readers without building a conversation with them. That’s why it is important for you to write your blog content with conversational tone, so that when your readers read your content, they will feel that you are communicating directly with them. And this will give them positive experience with your blog. It will make them feel more interested toward your content.
7. Interact With Your Readers
Your blog is not just a platform for you to broadcast your messages or ideas to others. It is a platform to establish two-way communication with your readers. You can share your ideas with them, and discuss it with them. Your blog interaction is important because it can help you boost your reader’s interest toward your blog. There is a reason why your blog has a comment section. It’s the place where you can establish discussion with your readers. So, use it well. It will make your readers feel more attracted toward your blog in the long-term.
So, when you follow those simple ways, you will be able to turn your unappealing content into something that your readers will eagerly want to read. By creating more interesting content on your blog, you will easily attract more loyal readers for your blog, which will be beneficial for your business, because it will help you to attract more customers to your business as well.