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Making Consistent Money With Content Sites – Optimizing Your Site

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Optimizing your content site for your researched keywords and phrases is another extremely important step you can’t skip over. In order for search engines to find your website under your desired keywords and phrases, they need to show up on your website pages somewhere. This is especially important when are targeting long tail keyword phrases. Here’s how to easily optimize your pages:

First, break up your phrases into small chunks of several phrases each. This also assumes you have prioritized your phrases already, according to importance, relevance and number of searches. Then start integrating the phrases into your site in these areas:

Page title – The #1 most important place for your keyword phrases! The page title appears at the very top of the web browser and appears in the code between these tags: <title> and </title>
Example page title: <title>Free Hand Stitch Quilting patterns for quilting by hand, free hand quilting designs</title>
Notice 3 phrases are included here.

Body text – Write some natural, flowing text for each page, including some good information whenever possible. Include keyword phrases naturally in the text.

Meta information – The meta tags should be filled in for each page. This mainly includes the description and keywords tag, but other meta tags such as copyright, author can also be filled out. Include your most important phrases in the keywords tag and write a concise, but brief description of your site for the description tag, integrating keyword phrases naturally.

Internal link structure – On every page of your website, you will be including links to your other pages. Make sure the anchor text of these links makes sense but also includes keyword phrases. If you have filled in your page titles with proper keyword phrases for every page, then this element should be no problem, as you can use the same text, or shorten it slightly for your anchor text.

File names – Instead of page1.htm or quiltpage.htm, name your page file names with keyword phrases. Example:
hand-quilting-patterns.htm
free-hand-quilting-patterns.htm

Alternate image text – Each image on your website can include plain text that will show up should your site not load all way for whatever reason, if a browser fails to load the image or for people surfing with images off. This is called alternate image text. Inside the image tag, you’ll find this attribute:
alt=”this is the alternate text”
Integrate keyword phrases in this area for your images, but don’t go overboard. For each image, make sure you describe it, whether or not you are integrating keyword phrases. Example:
alt=”hand quilting logo” (for the logo of your site)
alt=”about hand quilting” (for the about us image)
For other images, it’s a good idea to name them properly, example:
alt=”contact us” (for the contact us button)
Be careful not to spam here, 1 relevant phrase maximum for just a few images just to be safe.

Headings – For each page, use a keyword phrase in a heading tag. Example:
<h1>Keyword Phrase</h1>
Insert informational paragraphs here.
<h2>Keyword Phrase</h2>
Insert informational paragraphs here.

Text Attributes – It’s not yet proven that these make a difference with search engines, but they are helpful to your visitors, at the very least. Consider using the following attributes in your text to place emphasis on keyword phrases:
Bold: <b> </b>
Italics: <i> </i>
Strong: <strong>  </strong>
Different font sizes, bulleted lists etc.

These are the main optimization factors for on page optimization. If you use XSitePro, you’ll find it easy to use the SEO tab for each page.

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